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IIBA® Brisbane - Scaling Business Analysis into the strategic horizon

Wednesday, September 13, 2023 -
5:30pm to 7:45pm

A panel discussion event focusing on strategic business analysis techniques and capabilities to initiate business transformation at an organisational level, which translates into the execution of the initiatives and delivering outcomes. Strategic business analysis involves outcome-focused thinking, encompassing an understanding of business context, challenges, and internal/external complexities. This includes framing transformation scopes, articulating business needs/outcomes, considering long-term impacts, aligning with organizational objectives, and shaping the transformation agenda. It leverages business analysis, change leadership, and program and project management. The strategic business analysis focuses on the ‘what and why’, not the ‘how’ of solution implementation.

At this event, Business Analysis can expect to gain invaluable insights into strategic business analysis techniques and practices, enabling them to drive organizational transformation, shape agendas, and contribute to successful outcomes.


Melissa-Jo Wides

Melissa-Jo is a seasoned people leader, an accomplished Analyst professional, experienced in managing the development of and changes to business-critical projects and process improvement initiatives.

An experienced Lead Business Analyst, Analysis Manager and Project Manager, Melissa-Jo brings an established record of accomplishment of success, consistently exceeding customer and business leadership expectations. With responsibilities ranging from supporting resource identification, commitment, recruitment and onboarding into program roles, Melissa-Jo provides a collaborative and fostering environment to support individuals to thrive and reach their full potential in a high-performing team.

Ian Shreer

Ian is a thought leader in delivery and an expert in organisational transformations. As practice manager Ian is head of a practice that provides Business Analysis, Program and Project and Organisational Change Management Services.

Baz King

Baz works with business stakeholders and IT teams to help enable the successful analysis, planning, and delivery of IT work. He has been involved in various initiatives and regulatory work to implement,through this role, he got to work on many varied things and no two days are ever the same! Baz's role involves improving the Business Analysis capability and working on the enterprise-level analysis, discovery, and planning of upcoming initiatives.

Gareth Jones

Gareth Jones is the General Manager of Service and Practice at Business Analysis (BAPL). He has been instrumental in the definition and development of BAPLs Strategic Lead Business Analysis Service - where BAPL partners with organisations to align their strategic drivers to their organisational investment, and product and service value streams.

He has been involved in Business Analysis for over 15 years working across multiple industries and delivering change initiatives. He and his team now work with some of Australia's best CIOs helping them to drive innovation, business agility, cost reduction, cyber security and risk control.

Purpose & Learning Objectives:

1. Strategic Business Analysis Proficiency: Develop a strong grasp of strategic business analysis techniques, enabling you to initiate impactful organizational-level transformations.

2. Outcome-Focused Leadership: Learn to apply outcome-focused thinking, understanding how to frame transformation scopes, articulate business needs, and shape transformation agendas.

3. Integration of Disciplines: Explore how strategic business analysis integrates with change leadership, program and project management, and understand its role in organizational success.

4. Real-World Insight: Gain insights from real examples of successful business transformation journeys, understanding challenges, decision-making processes, and key considerations.

5. Collaborative Transformation: Acquire practical techniques to foster collaboration across the organization, addressing soft-skill challenges and mindset shifts essential for successful organizational-wide transformation journeys.


Event Details: 
Wednesday 13 September 2023 5:50pm - 7:45pm AEST
Event Location: 
Robert Walters Level 23/260 Queen Street, Brisbane
$0.00 AUD